The Icarus Deception (book 1 of 26)

The Icarus Deception (book 1 of 26)

The Icarus Deception (book 1 of 26)

January 14, 2018
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The first English book in my reading challenge of 2018 is The Icarus Deception by Seth Godin, a book he actually gave me himself, signed, sealed, delivered. I went to #SethinLondon in 2015 (Boy, times sure flies, can you imagine it’s been 2+ years already Michael?) and got two books to bring home.

My dear friend Michael Sillion, Seth himself, and yours truly at #SethinLondon, November 2015

My dear friend Michael Sillion, Seth himself, and yours truly at #SethinLondon, November 2015

Now, the book is… Seth. That’s one of his most prominent features I must say, having read his blog for years on end, listened to a number of podcasts with/by him, and having read a few books as well; he is Seth, where ever he is, whatever medium he’s coming across. He speaks the way he writes, and he writes the way he speaks.

And I love it. I am totally fascinated by the way this man’s brain operates, how he can see things that I am blind to, and how he shares it all – generously, and with such great warmth. I was totally star-struck upon meeting him, and he “brought me down” (or rather, brought himself down by being absolutely human, in the best possible manner!) in the most gentle fashion, asking my name, making small talk in a way that took away my anxiety, leaving only a great feeling behind.

The Icarus Deception is no exception – it’s Seth. His style of writing, his style of pointing out the would-be-obvious stuff that I (and you?) just miss, don’t even give a passing thought to – but which, when he put’s the magnifying glass upon it, I realize has immense value.

Sure – it’s filled with sentences that are very “quotable”, short, snazzy, to the point, and packing quite a lot of punch, a bunch of them. And I guess some people might not be into that. But for me it works. And I can see how being drip-fed “Seth-isms” for ten (or more likely fifteen?) years or so, has made a huge impact in my life.

Am I doing more art (he’s very particular about art!) now? Yes.

And I being more vulnerable, and sharing my art? Yes.

Do I constantly expand my comfort and safety zones, by putting myself on the edge? Yes. That’s what I am doing at the moment, holding a 9-day course in a subject that is far from “my home base”. Is it scary? You bet, but do I let fear stop me, from putting my stuff out there? No, except sometimes, so the better answer is: less and less. Or as Seth expresses it:
For the first time in history, most of us have the chance to decide what to do next, what to make, how to deliver it. Most of us won’t take that chance, but it’s there.

Take the chance!

The book I am blogging about is part of the book-reading challenge I’ve set for myself during 2018, to read and blog about 26 Swedish and 26 English books, one book every week, books that I already own.

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